"'Dum Laga Ke Haisha' is a quirky and different film. I'm playing a simpleton from Uttar Pradesh, lives in Haridwar, Rishikesh...is an uneducated person and a failure in life. He runs an audio cassettes shop and the film is set in 1994," Ayushmann said at a promotional event here Tuesday.
Talking further about his character, Ayushmann said: "He is a fan of singer Kumar Sanu. The film's music is fantastic. It is a fun film."
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Directed by Sharat Katariya, "Dum Laga Ke Haisha" is set to hit theatres Feb 27. It stars debutante Bhumi Pednekar as a female lead.
The film tells the story of Prem Prakash Tiwari, played by Ayushmann, who unwillingly marries a fat girl.