Not just that, the brands that Yami Gautam is seen endorsing have also resulted in a remarkable upsurge in the sales of the products which is why brands seem to invest heavily in her.
Going by the current scenario, the entire Nation seems to be painted with Yami's face.
The actress who is also endorsing one of the most massy fairness creams is being ubiquitous across the Nation with the hoardings of her print advertisement for the brand.
The kind of outdoor campaign that has been planned for Yami Gautam is huge and one of the biggest campaigns that we have seen.
This is very unusual and the brand has only planned this keeping in mind the outcome and benefits of the same.
The brand feels that Yami's face is very attractive and her smile emits positivity and confidence which is in tandem with the brand's thoughts.
The actress has also been called one of the most naturally pretty actresses by her co-star Varun Dhawan.
Yami is currently in Ladakh shooting for her next film.