Kalki all set to intoxicate you?

Kalki all set to intoxicate you?
Wednesday, November 04, 2015 20:00 IST
By Santa Banta News Network
Bollywood actress Kalki Koechlin has been announced the brand ambassador for IICE Vodka, the packaging for which has been redesigned.

Indian Made Foreign Liquor (IMFL) company Jagatjit Industries Limited has decided to re-brand of its IICE VODKA series, both in terms of packaging and name of flavours.

While the bottle has got an artsy makeover, the company has renamed the flavours to 'Undress the Orange' (earlier Orange) and 'Bite the Apple' (Green Apple), while the plain Vodka is now called 'Bare it All'.

Also, the company has announced the launch of a new chilli flavour called 'Kinky Chili', an innovative and enjoyable beverage where you feel the burn.


`Vodka has become the drink of choice for the youth. Delhi is a key launch city for us given its youth demographic and we want the consumers here to be among the first to try our new and improved products. After the Delhi launch, we go pan-India with our new and improved IICE Vodka range,` Roshini Sanah Jaiswal, chief restructuring officer, Jagatjit Industries, said in a statement.

The new design of IICE Vodka carries a reduced quantity of glass, thereby minimizing environmental impact.
Rashmika Mandanna's Foodie Adventures Stir Up a Storm with Her Trainers!

Popular South Indian actress Rashmika Mandanna recently found herself in a lighthearted spot of

Saturday, April 05, 2025
Pooja Hegde Speaks Out on Typecasting in the Film Industry: It's Time to Break Stereotypes!

Actress Pooja Hegde, one of the most sought-after talents in the South Indian film industry, recently

Saturday, April 05, 2025
Kriti Sanon Reflects on Her March Moments: A Perfect Blend of Work and Wellness!

Kriti Sanon, Bollywood's beloved leading lady, recently took to Instagram to share her vibrant

Saturday, April 05, 2025
Shah Rukh Khan Leads Tributes: Manoj Kumar’s Legacy in Indian Cinema and Patriotism!

The passing of legendary actor and filmmaker Manoj Kumar has left a significant void in the Indian film

Saturday, April 05, 2025
Salman Khan Remembers Manoj Kumar: A Tribute to the Legend Behind 'Kranti'!

Bollywood mourns the loss of a cinematic icon as legendary actor and filmmaker Manoj Kumar

Saturday, April 05, 2025
ADVERTISEMENT
ADVERTISEMENT