Can't make Big B dance in public for film promotion: Vidhu Vinod Chopra

Can't make Big B dance in public for film promotion: Vidhu Vinod Chopra
Wednesday, January 06, 2016 08:02 IST
By Santa Banta News Network
Dancing at public places and malls for film promotion has become a trend of sorts, but it's not something filmmaker Vidhu Vinod Chopra is willing to resort to, especially with an actor like megastar Amitabh Bachchan.

"Today, it is like a trend that to promote a film, you have to dance in malls. Otherwise people would barely notice that the film is going to release. But from where we come, I feel weird to ask Mr. Bachchan to do promotion in this manner.

"I can't make him dance in public place for the sake of promotion of my film," said the "Wazir" producer, who has adapted a unique way to push his movie.

Disclosing his strategy for the film's marketing, he said: "I am screening 'Wazir' for media people, and I can do that as film marketing. I am showing my work and I think nobody would promote a film in this way... screening 15 minutes of a film before releasing.

"I've shown the entire film to the 60-70 programmers who distribute films in India. They were surprised to learn that the full movie would be screened for them. Whoever came for interviewing actors of 'Wazir', were shown 15 minutes of the film, so they must know about the film and make people aware of 'Wazir'."

On being asked if this is a sign of confidence, he quipped: "We are Munnabhai, whatever we do, we do it with full of confidence."

Featuring Amitabh and Farhan Akhtar, "Wazir" is co-written by Chopra and Abhijat Joshi. It is directed by Bejoy Nambiar.
Wamiqa Gabbi's Full Circle Moment: From Background Actor in Love Aaj Kal to Leading Lady in Bhool Chuk Maaf!

Actor Wamiqa Gabbi took to Instagram today to share a nostalgic throwback from her early days in the

Friday, May 23, 2025
Dhanush to Star as Dr- APJ Abdul Kalam in Powerful Biopic 'Kalam' - First-Look Poster Unveiled at Cannes!

Indian cinema is gearing up for one of its most prestigious projects yet - a biopic on the life of Bharat

Friday, May 23, 2025
Emotional Triumph: Neeraj Ghaywan's Homebound Gets 9-Minute Standing Ovation at Cannes!

In a moment that will go down in Indian cinematic history, filmmaker Neeraj Ghaywan received a

Friday, May 23, 2025
Imtiyaz Ali reacts to Wamiqa Gabbi's post about her journey starting from Love Aaj Kal to Bhool Chuk Maaf!

Bhool Chuk Maaf actress Wamiqa Gabbi recently shared a post talking about how she started working in

Friday, May 23, 2025
Munawar Joins Malaika Arora and Remo D'Souza for a Judging Twist That Shakes the Stage of Amazon MX Player's Realme Hip Hop India Season 2!

Amazon MX Player - Amazon's ad-free video streaming service-turns up the tempo as Realme Hip Hop

Friday, May 23, 2025
ADVERTISEMENT
ADVERTISEMENT