Shahrukh's another Tamasha

Shahrukh's another Tamasha
Friday, August 18, 2006 12:43 IST
By Santa Banta News Network
Music director duo Vishal-Shekhar are very excited about a biscuit advertisement in which Shah Rukh Khan dances to Marathi tunes composed by them.

The duo, who have done the music for several jingles and ad films in the past, were in for a big surprise when choreographer friend Farah Khan requested them to compose a Marathi folk tune for a biscuit ad featuring Shah Rukh.

"We have worked with Farah Khan on several ad films in the past, but this time we were stunned because we had never recorded a Marathi song before. The ad was for a popular range of biscuits to be launched in Maharashtra.

"It was to be essentially targeted at the Marathi-speaking crowd. Having lived in Mumbai, we thought we knew the essence of Marathi culture. That's why we chose the popular 'lavani' or tamasha music for the ad and gave it a very catchy tune," said Vishal.

Needless to add, the ad agency which had given the lyrics to the duo was absolutely delighted with the results - and so were Farah and Shah Rukh, whose company Red Chillies produced the ad.

The dance steps Farah later chose for Shah Rukh were completely in sync with the beats of the music and theme of the ad. It has just been released on all Marathi channels and has become an instant hit.

"The ad reflects a new beginning for the Maharashtrian community and the music and its looks go well with this concept," said Vishal.

Asked if they were open to composing music for a Marathi film, Vishal said: "Why not, if the project interests us and is something above the ordinary? After all, creativity has no barriers."
Varun Dhawan Seeks Blessings at Mahakaleshwar Temple Ahead of 'Baby John' Release!

Bollywood superstar Varun Dhawan recently visited the sacred Mahakaleshwar Temple in Ujjain, Madhya Pradesh, to offer prayers before the much-anticipated release of his

Tuesday, December 24, 2024
Mrunal Thakur Wraps Up Shooting Schedule for the Upcoming Action Drama Dacoit!

Bollywood actress Mrunal Thakur has successfully completed a significant schedule for her much-awaited film, Dacoit. Sharing her excitement with fans, Mrunal took to Instagram

Tuesday, December 24, 2024
Sohum Shah Confirms Tumbbad 2 Is Progressing Rapidly!

Actor-producer Sohum Shah, renowned for his standout performances in Tumbbad, Dahaad, and Maharani, has officially confirmed that work on the much-awaited sequel

Tuesday, December 24, 2024
Hindi Vindi Trailer: A Musical Drama Bridging Cultures and Generations!

The trailer for the much-anticipated movie Hindi Vindi was unveiled on Monday, offering a glimpse into a compelling narrative that intertwines themes of identity, family, and the

Tuesday, December 24, 2024
Unravel the secrets of survival: 5 reasons to dive into the dark thrill of Party Till I Die on Amazon MX Player!

Amazon MX Player, Amazon's free video streaming service, recently released its spine-chilling thriller, Party Till I Die. The series follows a group of privileged 19-year-olds whose weekend

Tuesday, December 24, 2024
ADVERTISEMENT
ADVERTISEMENT