Divya Khosla Kumar's directorial venture, Sanam Re released on the 14th of February 2016, clashing with Katrina Kaif's Fitoor. After clocking in higher numbers and more theatre screens than Fitoor, Sanam Re has now surpassed the likes of Ranveer Singh-Deepika Pdukone starrer Bajirao Mastani & Shah Rukh Khan's Fan in terms of TRP ratings.
With soulful music, picturesque locations & sizzling chemistry between Pulkit Samrat & Yami Gautam, it was backed by outstanding direction by Divya Khosla Kumar herself, thus summing upto a Box Office winner.
2016 has seen several blockbuster films like SLB's Bajirao Mastani, Shahrukh Khan's Fan, Sonam Kapoor's Neerja & Akshay Kumar's Airlift. Inspite of clocking in numbers at the Box Office, these films have failed to make mark in TV ratings & Divya Khosla Kumar's Sanam Re stands at number 4. Clearly the below data brings out the role music, locations & direction plays in not just the opening of a film but also in the television viewing numbers that finally impact the satellite pricing and thus the profitability for the producer.
The recently released comparative data by BARC (that compares the no. of television sets that have viewed the respective films on their premieres) are listed below.
1. Prem Ratan Dhan Payo - 25119000
2. Baaghi - 6988000
3. Dilwale - 6761000
4. Sanam Re -5666000
5. Bajirao Mastani - 5476000
6. Ghayal Once Again - 3861000
7. Fan - 3418000
8. Neerja - 1973000
9. Airlift - 1901000
10.Kapoor and Sons - 1265000
Monday, September 19, 2016 12:23 IST