The first film under this association will be a quirky, new age love triangle set in Delhi and UP. Kartik Aaryan, Nushrat Bharucha and Sunny Singh who won the audience's hearts with their performances in Pyaar Ka Punchnama 2, will be seen playing the lead roles. Slated to go on floors this November, this film that is being directed by Luv himself is his first production with partner Ankur Garg. The film marks Luv, Kartik and Nushrat's fourth association together.
Commenting on this partnership, Luv says, "When Bhushan approached me after PKP 2 what was exciting was his belief in my kind of films. Given Bhushan's excellent sense of music and unparalleled marketing muscle, I couldn't have asked for a better association.`
Bhushan says, "Luv understands the pulse of the youth and has a knack for making highly relatable and entertaining films. We are committed to making content driven films of all kinds and are proud to be jointly producing films with LUV Films.''
Produced by T-Series and LUV Films, the romcom will is slated for release August 2017.