The makers earlier released the first look poster of the film in November with the lead actress Richa Chadha embellished in an outfit made of only gold jewellery standing against hate messages inscribed on a wall showcasing the discrimination and hate Shakeela had to face for her choices during the course of her illustrious career.
Now with the beginning of a New Year, the makers have released a fun, quirky poster with Richa Chadha as Shakeela immersed in a glass of alcohol with the line wishing everyone - `Iss Saal Ka Jaam, Shakeela ke Naam`. The poster is meant to be an ode to the late 90s when such quirky imagery was a regular part of film posters.
The film has been produced by Sammy's Magic Cinema and Yoddhas Entertainment.