Interestingly, one of the major reasons why Nora agreed to do the song `Ek Toh Kum Zindagani` in Marjaavaan without charging any money is because she feels obliged to filmmaker Nikkhil Advani and producer Bhushan Kumar who offered her the song `Dilbar` in Satyameva Jayate, considered to be a turning point in her career.
Nora has always been grateful and humbled by the opportunity Nikkhil Advani and Bhushan Kumar have given her with both Dilbar and Saki Saki and she feels its always an honour to work with them.
Not an item number but a performance-based dance number, Ek Toh Kum Zindagani featuring Nora that released today is a recreational version of the yesteryear classic `Pyaar Do Pyaar Lo` (Jaanbaaz) and is quite relevant to the film`s narrative. Recreated by Tanishk Bagchi with additional lyrics by A M Toraz and Tanishk himself, the song is sung by the singing sensation Neha Kakkar. The song is choreographed by Adil Shaikh.
The makers shared the song on social media and wrote, "Kameeno aur deewano, sabka hosh udaane aa gayi hai @Norafatehi ! #EkTohKumZindagani out now: http://bit.ly/EkTohKumZindagani-Marjaavaan #Marjaavaan in cinemas from 15th November.
@Riteishd @SidMalhotra #TaraSutaria @Rakulpreet @zmilap @itsBhushanKumar #KrishanKumar @monishaadvani @madhubhojwani ."
Kameeno aur deewano, sabka hosh udaane aa gayi hai @Norafatehi! #EkTohKumZindagani out now: https://t.co/PGCnUPaPkY #Marjaavaan in cinemas from 15th November.@Riteishd @SidMalhotra #TaraSutaria @Rakulpreet @zmilap @itsBhushanKumar #KrishanKumar @monishaadvani @madhubhojwani
— Marjaavaan (@marjaavaan) October 10, 2019
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Nora Fatehi says, `Both Bhushan Kumar and Nikkhil Advani sir gave me an opportunity of a lifetime with Dilbar and Saki Saki and I will always be grateful to them for their belief and trust in me and becoming the guiding force of my journey in Bollywood. Nikkhil sir works really hard in the way he positions his movies and songs, whether it is the script or the visuals. It is always a delight to work with him and his team.`
Director Milap Zaveri adds, `Nora has been a lucky charm for us right from Dilbar to Saaki saaki. Thrilled to have her back for Ek Toh Kum Zindagani. And also delighted to have such an iconic song in Marjaavaan. The moment Bhushan sir suggested it to me i leapt up with joy! Adil has done a fabulous job choreographing it and Nora`s dance moves are going to set the floor on fire! Hoping for a hat trick of super hits with her!"
Bhushan Kumar says, "The original iconic song from Jaanbaaz is still loved by the music lovers across all age groups. Ek Toh Kum Zindagani is a beautiful recreation by the talented composer Tanishk and I`m sure the audience will certainly groove to the dance number."
Nikkhil Advani informs, `When Bhushanji came with the idea of using the song, we quickly jumped on to it. Be it Satyameva Jayate or Batla House, Nora has been very lucky for the films that we have worked together. I am sure the audiences will love her performance in the song. I must take the opportunity to mention Adil`s choreography. None of these chartbusters would have been possible without his immense contribution as well as the creative input from the T-Series Music Team. Their belief in us helps to keep pushing us to up the standards.``
Marjaavaan produced by Bhushan Kumar, Divya Khosla Kumar, Krishan Kumar (T-Series) and Monisha Advani, Madhu Bhojwani, Nikkhil Advani (Emmay Entertainment) will release 8th Nov 2019.