Box Office Success
In its first week, Munjya grossed Rs 35.3 crore, demonstrating strong performance at the box office. The film continued its successful run, earning Rs 3.5 crore on day 8 and Rs 6.5 crore on day 9. However, it was on Sunday that the film witnessed its peak earnings, bringing in Rs 8.50 crore net on day 10, leading to a cumulative total of Rs 53.8 crore.
Part of the Maddock Supernatural Universe
Munjya joins the esteemed Maddock Supernatural Universe series, following in the footsteps of hits like Stree, Roohi, and Bhediya. Audiences familiar with Maddock's horror-comedy franchise have eagerly embraced the film, contributing to its sustained box office success.
Fabulous VFX by Prime Focus Group
One of the standout features of Munjya is its impressive visual effects (VFX), skillfully crafted by the renowned Prime Focus Group. The seamless integration of VFX elements has enhanced the film's narrative and heightened its supernatural elements, captivating audiences and adding to the overall cinematic experience.
Impact of Word-of-Mouth Marketing
The film's impressive box office performance can be attributed to effective word-of-mouth marketing, which has bolstered audience turnout and sustained interest in theaters. As viewers continue to flock to cinemas, Munjya remains a standout success story in the genre.
In conclusion, Munjya has not only proven to be a financial success but also a critical one within the Maddock Supernatural Universe series. With its record-breaking revenue and strong audience reception, the film underscores its appeal and solidifies its position as a significant contributor to India's horror-comedy landscape.