Plum BodyLovin`, the bath & body brand by the widely loved brand Plum, has swiftly become the brand of choice for luxury perfumes with its premium & unique yet affordable fragrances! Best known for their signature vanilla themed fragrances like Vanilla Vibes & Smokin` Vanilla, the brand has recently unveiled a new twist on vanilla i.e. the Vanilla Caramello Perfume with notes of salted caramel, warm vanilla & nutty pistachios to make one smell absolutely delicious, embody confidence & get heads turning!

With this all-new unconventional commercial that`ll make you groove to its tune; the super chic Ananya Panday is seen interacting with the Vanilla Caramello perfume whilst thoroughly enjoying progressively discovering all the complex sweet & salty fragrance notes that eventually leads her to declare that Vanilla Never Smelled SO GOOD!

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Vanilla Caramello, that`s making waves on social media already & rightly so, takes you on a sensory journey, enveloping you in sweetness and warmth. The fragrance opens with a luscious blend of creamy vanilla & mischievous notes of salted caramel and slips into an inviting nutty aroma of pistachios & almonds! Sweet yet balanced, this scent is perfect for those special moments when you want to feel both luxurious and at ease!

Commenting on the new commercial, Stuti Sethi, Brand Lead - Plum BodyLovin`, says "In a refreshing departure from traditional Indian perfume advertising, we`re beyond elated to introduce our new Vanilla Caramello perfume ad film with the charismatic Ananya Panday, that pivots from the cliched themes of seduction and instead, in true Plum BodyLovin` fashion, celebrates the joy of unlocking your vivacious, playful spirit and enjoying life`s everyday moments! And who better to bring this vision to life other than Ananya, who effortlessly embodies all traits of the bestselling Vanilla Caramello scent i.e. chic, warm, luxurious, layered, & well... deserving of endless compliments! :)

Actress & the brand`s fragrance ambassador, Ananya Panday shared her excitement on the new campaign,` I`ve always been a huge fan of vanilla fragrances, and Vanilla Caramello is just irresistible! The blend of creamy vanilla and salted caramel makes it so droolworthy, and I can`t get enough of it. It`s fantastic to collaborate with a brand like Plum BodyLovin` again that not only creates such iconic & chic fragrances but also celebrates them in a fun & authentic way! I can`t wait for women everywhere to experience Vanilla Caramello for themselves and give out chef`s kisses!"