Talking to press here today, Mr Agnihotri affirmed that their 'Dhan Dhana Dhan Goal' film crew, including John Abraham and Bipasha Basu, suffered racism in England.
Stating that racial abuse is not a new experience for him as he had also undergone a similar experience while shooting his last directorial venture film 'Chocolate,' he said he would continue to go to London for shooting his next film.
''This are the part of life and I feel there is no use of protesting them,'' rued the director, adding that his actors and team several times witnessed the slangs from England natives but they cannot help it.
Stressing that racial discrimination was perpetual in the West, he felt that all most the entire film fraternity had undergone similar situations. However, a few people like Shilpa Shetty protested and exposed it boldly.
Rejecting the hype of Indian films performing well in the overseas market, he said Indian films were mostly watched by Indians settled abroad with little contribution from English.
''In the BAFTAS British films awards held recently I realised that there is no importance of Indian film makers in the West.
Hence, we shall not make any hue and cry for the Oscar or any western award,'' asserted Mr Agnihotri.
Talking about the taste of new generation, the director said nobody even children wanted to watch children's movie. Their taste has been developed for the mainstream cinema.
''A children-based flick over 'global warming issue' has been conceptualised but it will not be a typical children's movie as it will be cooked with best spices and aromas of commercial movies and garnished with modern techniques of film making,'' chuckled Mr Agnihotri.
He claimed that he was the first person to conceptualise India's first realty show -- Prisoner of War, but the project was not consolidated due to some budget-related controversies.
''Copying west literature like Shakespeare is not the guarantee of success and it was proved through film Omkara,'' Mr Agnihotri added.