Bipasha Basu to endorse US-based perfume brand

Bipasha Basu to endorse US-based perfume brand
Wednesday, April 16, 2008 12:06 IST
By Santa Banta News Network
Bollywood actress Bipasha Basu will endorse US-based perfume brand Alcome Perfumes and Cosmetics who are venturing into Indian market.

'By having Bipasha as its brand face, our company looks forward for a better money making opportunity in India,' Sanjeev Nayyar, vice president, Alcome Perfumes & Cosmetics, said in a press statement.

The company has stepped into the Indian market keeping in view the rising markets of cosmetics and toiletries here.

'Our brand will be stepping into Indian markets through retail chains. It plans to set up alliances with chains like Big Bazaar, Spencers etc,' he added.

The company has anticipated to draw a benefit of about Rs.1.5 billion in the first year and is expects to soar up to Rs.5 billion within the next five years.

Apart from India, the company is marketing its products in 68 countries of the world including the US, Australia, along with more than 38 countries in Europe, North America, Middle East and Far East.
Ram Charan's 'PEDDI' Unveils Electrifying First Hindi Teaser!

The excitement around Ram Charan’s pan-India film “PEDDI” is skyrocketing as the actor drops the

Tuesday, April 08, 2025
Mouni Roy goes full throttle with her own stunts in The Bhootnii!

The upcoming horror action-comedy The Bhootnii has already stirred excitement with its spooky trailer, but

Tuesday, April 08, 2025
Kiara Advani to Make Glamorous Met Gala Debut in 2025 as a Mom-to-Be!

In a monumental moment for Indian cinema and global fashion, Kiara Advani is all set to make her debut at

Tuesday, April 08, 2025
Pulkit Samrat Trains Hard for His Boxer Role in Netflix's 'Glory': A Gritty OTT Debut!

Known for his charm and versatility, actor Pulkit Samrat is set to deliver a knockout performance in his

Tuesday, April 08, 2025
Ab Khul Ke Hoga War, For Dil and Dance: Amazon MX Player brings the new season of Campus Beats, Trailer out Now!

Amazon MX Player – Amazon's free video streaming service – returns with the popular teen dance

Tuesday, April 08, 2025
ADVERTISEMENT
ADVERTISEMENT