Rakhi Sawant becomes a hot property for TV!

Rakhi Sawant becomes a hot property for TV!
Monday, August 17, 2009 14:43 IST
By Santa Banta News Network
Rakhi Ka Swayamvar, which had audiences captivated on a week-on-week basis, has crossed yet another milestone in Television history by achieving the highest rating by any non-fiction show in the past 2 years.

According to TAM data, Rakhi Ka Swayamvar- Faisle Ki Raat registered a huge 8.4 TVR with a peaking slot rating of 10.6 TVR. It was also the No. 1 TV show on Indian Television for the recent week. The final of this unique show was telecasted LIVE on NDTV Imagine on August 2nd.

The much-awaited Imagine presentation, Fem Presents Rakhi Ka Swayamvar had lived up to euphoria since its launch, scorching TV screens right from the opening week. Rakhi Ka Swayamvar opened at 4.1 TVR, making it the biggest non- fiction launch in over 15 months, aggregating higher eyeballs than any established reality show in India.

Shailja Kejriwal from Imagine said, "Rakhi Ka Swayamwar has smashed all recent TV viewing records. The show was truly a unique concept and the numbers more than substantiate the show's huge fan following.

Imagine promises to continue entertaining and delighting viewers, and our next big reality show to watch out for is Pati Patni aur Woh, which will take reality TV to the next level."

Over 25 million viewers viewed the finale of Rakhi Ka Swayamvar across the country. It was also equally popular across the country and amongst all age groups.

Close on the heels of the success of Rakhi ka Swayamvar, Imagine has also announced its new groundbreaking reality show- Pati, Patni Aur Woh. This new show will remove 5 unique celebrity couples from their glamorous lives and thrust them into a simulation of the ‘real' world where they will become parents and live life in fast forward!

High drama can be expected, as one of the celebrity couple is Rakhi Sawant and Elesh Parujanwala. The show is already getting a lot of publicity from Rakhi as she is heard scandalizing the media with statements like, "Mein bin bayahi Maa ban gayin hoon."

This certainly is great news for Rakhi Sawant as finally she finds a platform where she is welcomed!
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