IPL 3 off to a slow start, Anandi, Akshara rule

IPL 3 off to a slow start, Anandi, Akshara rule
Saturday, March 20, 2010 09:20 IST
By Santa Banta News Network
For two seasons, Indian viewers were to glued to the bang-bang cricket of Indian Premier League, but the remote control is now back into the hands of the women and it's still the saas and the bahu who reign supreme in most households. The Indian Premier League, which returned to India, has got a lukewarm response to its opening matches.

IPL has clocked an average TVR of 5 for the first three matches, same as last year, according to Tam data for All-India market. This is less than the inaugural edition, which drew an average TVR of 5.6.

The inaugural match between Deccan Charges and Kolkata Knight Riders got a TVR of 5.9. The second match between Mumbai and Rajasthan on 13 March drew 3.7 TVR while the third match that took place later that evening between Punjab and Delhi fetched a rating of 5.4. Despite the presence of Bollywood and international stars, the opening ceremony could only manage a TVR of 2.6 on 12 March.

In contrast to the IPL, the Hindi GECs bettered its GRPs from the earlier week. Colors regained the number one spot after two weeks with 338 GRPs, three above Star Plus.

For Colors, it was their little bride Anandi who yet again propelled their ratings. The episode on March 11, which saw Anandi being shot, drew a handsome TVR of 7.7 making Balika Vadhu the top rated show for the TAM week 11 (7-13 March). Star Plus' Yeh rishta kya kehlata hai came second with a TVR of 7.5.

Out here, the high point was the reunion of the warring protagonist Akshara and Naitik. Bidaai, Uttaran and Pavitra Rishta completed the top five with TVR of 7.3, 6.00 and 5.8 respectively.

One man who is overjoyed is Rajan Shahi as his two shows Yeh rishta.. and Bidaai did exceedingly well throughout the week with an average weekly TVR of 7 and 5.8 respectively.

'It's ironical to hear that during IPL seasons our shows are maintaining their TRP ratings. This has yet again proved to be a morale booster for us. I thank the viewer who has held the remote control firm during IPL. After such success, I'm eagerly awaiting the fourth season of IPL, " says a cocky Rajan Shahi.

Meanwhile, Zee TV was the biggest loser of the week losing 59 GRPs from the earlier week and stood at third with 242 GRPs. Imagine TV, which last week fetched 172 GRPs (courtesy grand finale of Rahul dulhaniya le jayenge) drew just 109 GRPs thereby conceding the fourth spot to Sony (157 GRPs).

So, in the end one can summarise that IPL hasn't got going in the first Powerplay but the real verdict will be out in the next ratings. The game isn't over just yet.
Ramayana Movie Teaser: Ranbir Kapoor vs Yash Set for Epic Showdown in Cinematic Spectacle!

The cinematic landscape of Indian mythology is set for a revolutionary transformation as acclaimed director

Monday, July 14, 2025
Param Sundari: Sidharth Malhotra and Janhvi Kapoor's Romantic Comedy Set for August Release!

Get ready for one of Bollywood’s most anticipated love stories of the year! Sidharth Malhotra and Janhvi

Monday, July 14, 2025
Sunny Deol Wraps Border 2 Shoot: A Patriotic Powerhouse Returns With Major Kuldeep Singh!

Sunny Deol has officially wrapped filming for the highly anticipated Border 2, the spiritual successor to

Monday, July 14, 2025
Allu Arjun Set to Play Four Roles in Atlee's Grand Spectacle AA22 X A6: A Game-Changer in Indian Cinema!

Allu Arjun, the reigning superstar of Telugu cinema, is about to embark on the most ambitious project of his

Monday, July 14, 2025
Rajkummar Rao recalls drawing inspiration from these legends!

One of the most promising actors of this generation, Rajkummar Rao sits down for one of his most revealing

Monday, July 14, 2025