Dates have always been a burning issue among producers, often leading to unsolvable scheduling snares. During the shooting of Sanjay Leela Bhansali's Hum...Dil De Chuke Sanam Aishwarya Rai Bachchan had to shuffle her dates with Subhash Ghai's Taal.Neither filmmaker was happy.
Now Imran Khan finds himself in a scheduling jam thanks to a clash between the schedules for his under-production film Break Ke Baad in Mauritius and the marketing and release of I Hate Luv Storys in Mumbai.
Meticulous planner that he is, Karan Johar had set aside a large chunk of Imran Khan and Sonam Kapoor's dates in June and July for the promotion of IHLS. Ever-accommodating for his colleagues, Karan gave away Sonam's publicity dates for the shooting of Pankaj Kapoor's Mausam in Edinburgh.
Then Kunal Kohli requested Karan to let go of Imran's dates for Kohli's first independent production Break Ke Baad. Imran who was committed to do promotional work of IHLS marched off to Mauritius to shoot for Kunal's assistant Danish Aslam's, leaving Karan high and dry.
Confirming these developments from Mauritius the Break Ke Baad producer Kunal Kohli says, "Yes Karan sweetly let me have Imran's dates so that I could complete my schedule in Mauritius. It's rare for two producers like me and Karan, to be friends and do whatever we can to help one another."
Karan, in fact, requested, Kunal to send Imran back from the second week of June. But Kunal requested a week more. Says Kunal, "Karan's stars do extensive publicity. So he has made quite a sacrifice for me. My film which would be Imran's next release can only benefit from all the publicity for Karan's film."
Now that Imran and Sonam are back in Mumbai they are expected to do 19 hours of publicity every day to make up for lost time!
Says Punit, "Yes, Imran and Sonam joined us from the 20th and they had promised to really revv up the publicity when they return."