The billboard in question was at a height equivalent to a four storey building. John was very thrilled at the chance of doing such an adventurous stunt. So he suggested that he should do the unveiling without any safety gear.
The producers Saregama, Madhu Mantena and director Abbas Tyrewala refused to take such a big risk and were very firm on John doing the event with all the safety precautions in place.
"The unveiling of the film was a thrilling experience, different from the usual unveilings I've done in the past, " said John
But the surprises didn't end there - the first look of "Jhootha Hi Sahi" was such that no one could recognise John. His look in the film is very different. So to show that it was really him in the picture and not another photoshopped miracle, John actually donned his look from the film. By wearing a shirt with glasses.
Commenting on his look, he said: "My look in the film is very different and not something anyone has seen me in before. 'Jhootha Hi Sahi' is an amazing film and I'm very excited about it. Abbas Tyrewala has done an awesome job.