KBC 4: The Comeback Vehicle For Sony

KBC 4: The Comeback Vehicle For Sony
Monday, November 29, 2010 11:51 IST
By Santa Banta News Network
Kaun Banega Crorepati is one of those reality shows on the small screen which had revolutionized the entertainment industry in India with its format, style, great sets, and a very popular anchor and of course the basic attraction of winning hoards of money by answering some tricky questions.

The basic format was taken from the American telly show who wants to be a millionaire? The idea was to attract the common man to win thousands within a matter of a few hours rather than slogging for years to achieve their dreams in life.

Well, the first season aired on Star plus, was quite a big hit with the megastar Amitabh Bachchan as the anchor. The second season too had him as the anchor, which was not as successful as the first season, but still it was rated amongst the top shows aired on the small screen. The third season was not as popular despite having B town superstar Shahrukh Khan as the host.

However it was Sony Entertainment Television that embarked on the idea to take on the responsibility of airing the fourth season with megastar Amitabh Bachchan again as the anchor and it has been a great business proposition for the channel as reports keep on pouring in about the high TRP's that the show is getting this season.

According to reports, Sony Entertainment Television was going through a slump in its basic TRP levels with their rival channels all doing exceedingly well. But with this show on hand, KBC 4, the channel has got a lifeline to be considered in the top league of channels and is being seen as a comeback vehicle for the channel in terms of its popularity in the entertainment industry.
'Tere Mere Darmiyan' from Vikrant Massey's 'The Sabarmati Report' Captures the Pain of Heartbreak!

The soulful song 'Tere Mere Darmiyan' from the upcoming film 'The Sabarmati Report' starring Vikrant Massey was released on Wednesday. Featuring Vikrant Massey and

Thursday, November 14, 2024
Vicky Kaushal to Portray 'Eternal Warrior of Dharma' Chiranjeevi Parashurama in 'Mahavatar'!

Bollywood sensation Vicky Kaushal is set to take on one of the most iconic roles of his career as Chiranjeevi Parashurama in the upcoming mythological epic "Mahavatar," directed by

Thursday, November 14, 2024
'Yeh Kaali Kaali Ankhein' Season 2 Trailer Unveiled: A Thrilling Ride of Kidnapping, Betrayal, and Revenge!

The much-anticipated trailer for the second season of Netflix's hit streaming series 'Yeh Kaali Kaali Ankhein' was released on Wednesday, offering fans a glimpse into the

Thursday, November 14, 2024
Ananya Panday Turns Up the Heat in Sizzling Bikini Photos from Dubai Vacation!

Ananya Panday recently took to social media to share glimpses from her Dubai vacation, captivating her fans with stunning beach photos. The Bollywood actress posted a

Thursday, November 14, 2024
Shraddha Kapoor Shares Her Views on Success, Failure, and Everything in Between in Filmfare's November 2024 Edition!

Shraddha Kapoor, a powerhouse performer known for her charm and versatility, continues to dominate Hindi Cinema, a journey that has rightfully landed her on the cover

Thursday, November 14, 2024
ADVERTISEMENT
ADVERTISEMENT