After a flurry of text messages from her fans on the new track of 'Kyaa Super Kool Hain Hum', Ekta Kapoor ends up with a conked cell phone

Even celebs have to pay the price for popularity. After all, when a track from Ekta Kapoor's forthcoming film went viral on the Internet, the whole world, err almost, decided to congratulate her on it. Unfortunately, it led to her cell phone crashing, thanks to too much of data.

Ekta says, "To be frank, I wasn't expecting such an amazing feedback. It was only after receiving endless messages — not only from friends but also from fans — that I realised the extent of attention it has managed to grab."

The constant run of responses eventually resulted in the crashing of the television-film producer's cell phone. But as expected, she isn't complaining, "It's OK. I'll get a new one."

Women on top
Last year, Ekta was looking forward to the Vidya Balan-starrer The Dirty Picture. This year on being asked whether she has another film in the pipeline with strong female characters, the 37-year-old replied in the affirmative.

"I'm keen on women-centric projects. It will take time but something in the same vein will happen and you'll know," Ekta assures.

Wedding woes?
It's difficult to end an interaction with Ekta Kapoor without prodding her about her marriage plans, if at all. She's admittedly tired of the question — to the point that nowadays she just laughs it away.

"Even my mother asks me the same question! Anyway, I'm way too busy with work to think of anything else as of now," Ekta signs off.