Ajay, Shah Rukh rivalry in a T20 Cricket League

Ajay, Shah Rukh rivalry in a T20 Cricket League
Thursday, October 11, 2012 13:33 IST
To promote 'Son Of Sardaar', Ajay Devgn is lending support to a T20 tournament which has KKR playing in it!

Strangely to promote 'Son Of Sardaar', Ajay Devgn is lending support to a cricket tournament which has Shah Rukh Khan's KKR playing in it!

There's no love lost between Shah Rukh Khan and Ajay Devgn. Their rivalry is old and everyone in B-Town is well aware of it. So it comes as a surprise to note that Devgn is lending his name as brand ambassador to the Champions League Twenty-20 being played in South Africa. The tourney has SRK's team Kolkata Knight Riders, winners of the IPL 2012, competing for the top honour!

It is ironical to see Devgn in the promos urging Indian cricket fans to show their support and love to our teams playing in the league with KKR's logo popping up in the background. He even says, 'Champions League T- 20 Jeetvana Zaruri Hai'. And KKR are keen to retain their winning streak! Their first match against Delhi Daredevils is slated for October 13.


Devgn is taking on SRK at the box office next month. With their films releasing on the same day next month, he sees this as a good opportunity to promote his production as well as the matches will be followed across the globe.

Fan fare
A source says, `Ajay is a huge cricket buff and is glued to the TV whenever a match is on. Even when he is shooting he makes sure to catch up the action in his vanity van.

When he came to know that the top four teams of the IPL will be playing for the Champions League T20, he decided to associate his name with it. He also felt it was ideal to promote his upcoming film which has Sanjay Dutt and Sonakshi Sinha as the tourney runs till almost the end of October.`

Adds the source, `What will be of interest to note is whether Devgn will travel to South Africa for the matches as brand ambassador. It will surely be uncomfortable for him if he has to be present for any of the KKR matches!`


Twin deal
Buzz is that he might not. But since SRK will also be seen promoting his own Diwali release at the venue, Ajay may not have much of a choice. Incidentally even before the recent India-Pakistan match in the T20 World Cup in Sri Lanka, Ajay had surfaced before the match to promote his film as well as to wish India luck.
Varun Dhawan Unveils First Poster of 'Nain Matakka' Featuring Keerthy Suresh!

Varun Dhawan's upcoming film Baby John is already creating waves in the entertainment world. The latest buzz surrounds the highly anticipated track "Nain Matakka," and the excitement reached new heights when Varun shared the

Friday, November 22, 2024
'Agni' Trailer Unveiled: A Tribute to Firefighters' Bravery and Sacrifice!

The much-anticipated trailer for Agni, directed by National Award-winning filmmaker Rahul Dholakia, was released on Thursday, offering a gripping look into the world of firefighters, their bravery, and the sacrifices they make to protect

Friday, November 22, 2024
Sara Ali Khan Shares Fun BTS Moments from Ad Shoot, Invites Fans to Let Their Spirits Soar!

Bollywood actress Sara Ali Khan recently took to Instagram to share a delightful behind-the-scenes (BTS) glimpse from her latest advertisement shoot, revealing her cheerful mood and creative spirit. In a playful and heartwarming post, Sara shared a video

Friday, November 22, 2024
Kartik Aaryan Enjoys Quality Time with 'Sea, Sand, and Sun' at IFFI Goa!

Bollywood heartthrob Kartik Aaryan, who is currently in Goa for the prestigious International Film Festival of India (IFFI) and Filmazaar, took a moment to unwind and connect with nature. The actor shared a series of serene pictures on his Instagram, showcasing

Friday, November 22, 2024
Shehnaaz Gill Starts Shooting for Punjabi Film: A New Journey Begins!

Actress and social media sensation Shehnaaz Gill is all set to embark on a new chapter in her career, as she commences shooting for her upcoming Punjabi film. The actress shared her excitement with her fans on Instagram, marking this milestone

Friday, November 22, 2024
ADVERTISEMENT
ADVERTISEMENT