The producers of ZEHER Mukesh Bhatt and Mahesh Bhatt and director Mohit Suri, are planning to seek legal recourse, following the complaint registered by the Santacruz police against the films distributors for displaying obscene posters of the film.

"We have decided to go to court and take up the issue in a larger context since the posters of the film were officially cleared by the Publicity Clearance Committee of the AMPTPP. Ideally the law-enforcing authorities should be tackling the issue with the association, since it has a formal arrangement with the Censor Board for clearance of posters and publicity," the director of the film, Mohit Suri revealed.

According to Suri, Mahesh Bhatt also had a discussion with the AMPTPP President, Pahlaj Nihalani, to the effect.

"Bhatt-saab spoke to Pahlaj-ji and discussed this with him. He is also concerned about the new producers who are likely to be held responsible in case such an eventuality arises. We are also looking at having a discussion with the government authorities on the extent of what should be acceptable in publicity hoardings. Let's not forget that we are living in a world that is exposed to world cinema and MTV culture. We definitely need to re-examine the existing norms of what is permissible," he said.

Meanwhile the prominently displayed Juhu hoarding of the film has been taken off. However, Suri points out that it has nothing to do with the obscenity complaint.

"It is simply because our contract with our advertising agency, Bright advertising has ended," he revealed.