"It can be Nasha of any sort. There are people who are high on life today. Some people need some nasha as a crutch to move along in life. The film however talks about the addictions of the youth, one of which is connected to the main storyline of the film. This is a film for the youth, it is a coming of age film. It is a film that every moviegoer will identify with, " says Poonam about her debut film.
For director Amit Saxena who has donned the director's hat for the second time in a Hindi feature film after a stint in the US of A, the film is much more than a movie. "Nasha is a cult title. Till date no feature film with just the word Nasha has been made in the world, " says Saxena.
The first look of the film which was shot recently and a picture leaked out from the said campaign is already creating a buzz. Producer Aditya Bhatia says that the film is for adults only.
"We are making a classy film. Amit has directed Jism earlier with Bipasha Basu and John Abraham and shown the stuff he has been made of. Poonam Pandey's growing cult status is an important facet that we cannot overlook.
Adult movies are doing well in the cinemas today and we are making movies for the big screen and Nasha will show the world that India can also make bold cinema that is still classy, " he says clearly.
The five alphabets comprising the title of the film have been made using the starcast of the movie. Whose limb was used to make what is however left to the imagination of the audiences. Nasha goes on the floors next week in Mumbai and outdoor locales.