Marketing strategies: Even bhaanja Imran is not far behind mamu Aamir

Marketing strategies: Even bhaanja Imran is not far behind mamu Aamir
Friday, June 28, 2013 14:54 IST
Keeping religious sentiments in mind, a qawwali track from Imran Khan's upcoming gangster film will be released today, earlier than the scheduled release during Ramzan

Going by the popular consensus that during the holy month of Ramzan, not everyone would probably be able to tune in to the song, Imran Khan convinced the makers to release the track days in advance (for those who follow abstinence during the holy period).

The actor's mama Aamir is known to be an expert at marketing strategies and it looks like even bhaanja is not far behind.

According to sources, the Tayyab ali track, that has been inspired by Amar Akbar Anthony, was to release in the second week of July.


Says a source, `Imran will be launching the song at the famous Mohammed Ali Road. The location was decided keeping in mind the theme of the track. Imran requested the makers to alter the date of release as he felt it would coincide with the ongoing Ramzan month.`

Imran says, `The song is very special to me and I want everyone to be able to enjoy it.`
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