Also the signature tune in the motion poster seems very catchy. The tagline of the movie is: This October don't fear... BOSS is here!
Considering the huge fan following of Akshay Kumar, the motion poster has been welcomed by trending the hashtag #BossIsComing in India and worldwide on Twitter by Akshay Kumar fans who call themselves `Akkians`, they plan to keep trending various hashtags during the campaign.
The teaser trailer is scheduled to be unveiled on 14th August which will have the hashtag #BossIsHere and followed by the full trailer on 27th August.