Wherever Bollywood goes, tourism follows: Mahesh Bhatt

Wherever Bollywood goes, tourism follows: Mahesh Bhatt
Saturday, January 11, 2014 12:47 IST
By Santa Banta News Network
A bhelpuri seller's business on Juhu beach in Mumbai picked up after a song from Rajesh Khanna-starrer "Anand", shot on the beach, came out, said Mahesh Bhatt Friday, pointing out the power of cinema that boosts tourism on the home turf as well as offshore.

The famed filmmaker says the movies are akin to "magic carpet".

"Movies are like magic carpets to the consumers. I remember talking to a bhelpuri seller near Juhu beach, who said that a song ('Zindagi kaisi hai paheli') from 'Anand' was shot here and his business increased after the movie. So, it's true that wherever Bollywood goes, tourism follows," Bhatt said at a session on Bollywood and Tourism at the Confederation of Indian Industry (CII) Tourism Summit here.

However, he said that shooting in Mumbai, hub of Hindi cinema, has become "a nightmare".

"States are not waking up to the need of providing filmmakers easy access to shooting, barring places like Gujarat and Madhya Pradesh, who are taking the initiatives," he said.

Bhatt, who directed films like "Arth", "Zakhm" and "Aashiqui", stressed the need for a single-window clearance for filmmakers.

"Once that comes through, it will ease out a lot of things. India has a cinematic workforce and it can be nothing short of paradise for foreign tourists and filmmakers. It is up to us how we can keep this romance between Bollywood and tourism going," he said.

To improve the inflow of foreign filmmakers in the country, the need is to stop being "over cautious", he added.
Housefull 5 Continues Dream Run at the Box Office!

Sajid Nadiadwala’s mega entertainer Housefull 5 continues to enjoy a robust performance at the Indian box

Wednesday, June 11, 2025
Detective Sherdil Trailer Promises a Thrilling Ride with Diljit Dosanjh at the Helm!

The much-anticipated trailer of Detective Sherdil, starring Punjabi superstar Diljit Dosanjh, has officially

Wednesday, June 11, 2025
Dhanush Reveals Intense Dumpyard Shooting Experience with Rashmika Mandanna in 'Kuberaa'!

South Indian cinema fans are buzzing with excitement as Kuberaa, directed by acclaimed filmmaker Sekhar

Wednesday, June 11, 2025
The Taj Mahal goes missing!? Strange light over Agra sparks global mystery!

Eyewitnesses were left stunned this week as an unexplained light appeared in the skies above

Wednesday, June 11, 2025
Anud Singh Dhaka shares how real-life friendships shaped his character Chatty in Amazon MX Player's Lafangey!

What does growing up actually look like? For some, it’s a failed job interview. For others, it’s juggling

Wednesday, June 11, 2025
ADVERTISEMENT
ADVERTISEMENT