Katrina welcomes plans to target false claims in ad world

Katrina welcomes plans to target false claims in ad world
Thursday, February 06, 2014 14:18 IST
By Santa Banta News Network
While the Central Consumer Protection Council (CCPC) is planning to target companies and celebrities endorsing a product for any false claims in advertisements, Katrina Kaif believes it will make both the actor and brand more responsible.

"I don't know enough about it (the rule) but if that is the case, it is very good. It will enforce quality control and it's going to make the actor and the brand a little more responsible and careful in making a claim," the 29-year-old said here Tuesday while unveiling a new hair care range by Loreal Paris.

"It's important, you should not mislead people. So if you are making a claim in an advertisement, hopefully your product should deliver that promise," she added.

The CCPC is planning to set up certain rules under which a distressed consumer can claim compensation from both the company and the celebrity endorsing a product.


Katrina says she has always been responsible while endorsing any brand.

"I think I have been very conscious throughout my career. I can't go back and remember every line of every ad I have done but I think in the most part I have been pretty conscious that we are not making a wrong claim. I am pretty confident with everything I do," Katrina said.

Katrina Kaif is the new face of the international brand Loreal Paris. Aishwarya Rai Bachchan and Sonam Kapoor are also the faces of the brand.
Varun Dhawan Unveils First Poster of 'Nain Matakka' Featuring Keerthy Suresh!

Varun Dhawan's upcoming film Baby John is already creating waves in the entertainment world. The latest buzz surrounds the highly anticipated track "Nain Matakka," and the excitement reached new heights when Varun shared the

Friday, November 22, 2024
'Agni' Trailer Unveiled: A Tribute to Firefighters' Bravery and Sacrifice!

The much-anticipated trailer for Agni, directed by National Award-winning filmmaker Rahul Dholakia, was released on Thursday, offering a gripping look into the world of firefighters, their bravery, and the sacrifices they make to protect

Friday, November 22, 2024
Sara Ali Khan Shares Fun BTS Moments from Ad Shoot, Invites Fans to Let Their Spirits Soar!

Bollywood actress Sara Ali Khan recently took to Instagram to share a delightful behind-the-scenes (BTS) glimpse from her latest advertisement shoot, revealing her cheerful mood and creative spirit. In a playful and heartwarming post, Sara shared a video

Friday, November 22, 2024
Kartik Aaryan Enjoys Quality Time with 'Sea, Sand, and Sun' at IFFI Goa!

Bollywood heartthrob Kartik Aaryan, who is currently in Goa for the prestigious International Film Festival of India (IFFI) and Filmazaar, took a moment to unwind and connect with nature. The actor shared a series of serene pictures on his Instagram, showcasing

Friday, November 22, 2024
Shehnaaz Gill Starts Shooting for Punjabi Film: A New Journey Begins!

Actress and social media sensation Shehnaaz Gill is all set to embark on a new chapter in her career, as she commences shooting for her upcoming Punjabi film. The actress shared her excitement with her fans on Instagram, marking this milestone

Friday, November 22, 2024
ADVERTISEMENT
ADVERTISEMENT