Digital entertainment studio Rajshri Entertainment has unveiled Telly Masala - a Hindi language entertainment news channel on web and mobile platforms.

The channel will offer latest TV news, gossip, drama, behind the scenes, exclusive interviews, fashion trends and insights into the lives of popular TV stars.

`Hindi TV stars have a huge fan following that is distinct from and is as dedicated as any top Bollywood star. We hope our new digital channel Telly Masala will bring our viewers closer to their favourite TV stars and shows, making them accessible to viewers worldwide anytime, anywhere and on any device,` Rajjat A. Barjatya, managing director and CEO, Rajshri Entertainment Pvt. Ltd., said in a statement.