'AB' the costliest album: Abhijeet Bhattacharya

'AB' the costliest album: Abhijeet Bhattacharya
Monday, June 30, 2014 14:52 IST
By Santa Banta News Network
Veteran singer Abhijeet Bhattacharya, who has delivered multiple hit songs for films like "Khiladi", "Yes Boss" and "Main Khiladi Tu Anari", says his latest album "AB" is the costliest one as he has used animation for one of the tracks.

He didn't disclose the amount spent on making the "Pankhudi ki palki" video, directed by Paresh Mehta, but says it was heavy on his pocket.

"This is the costliest album. For the first time, animation has been used in a music video. It is so costly that even a regional film can be made (for the same ammount of money). I have a bonding with music lovers, so it was my duty to give good music like oxygen to people," Bhattacharya told IANS in a telephonic interview from Mumbai.

He says working on the video was a "challenge".

"Animation is mostly used for comedy or cartoons. Paresh Mehta came up with the concept. He took the chance. I gave him free hand. My USP is romantic and melodious songs. He symbolised my music as sweet as honey. Animation is a big challenge. We got two contrasting things together," said Bhattacharya.

He is not thinking of making a profit from the album and plans to give the amount earned from it to his charitable trust - Kamladevi Welfare Foundation - dedicated to his mother.

"When I give a gift to the public, I don't expect anything in return. It is one of the costliest albums. I could've signed a big actress too instead of animation... It's my job to help the needy through my trust, which was established two years back. I like it when people ask me for help," he said.

"They are mostly patients or even struggling musicians who used to play in recording studios everyday at one point of time. Now, there is software for everything that can be downloaded and musicians don't have money," he added.

Bhattacharya, whose last non-film album "Tere Bina" came out in 2003, wants to sound fresh and not follow the trends in the music industry.

"My album is always the star. My album is only about music, melody and romance. If nasal singing is the trend, it doesn't mean I'll do the same. People are also singing in a high pitch, so everybody is sounding same. I won't do that. Let my voice be fresh," said the singer, whose latest film track is "Dil ka jo haal hai" from 2013 Ranbir Kapoor-starrer "Besharam".

A popular voice of Bollywood superstars like Shah Rukh Khan, Saif Ali Khan and Akshay Kumar in the 1990s, Bhattacharya continued to sing for films like "Dhadkan", "Chalte Chalte" and "Om Shanti Om" in the past few years, but his voice has been less heard in films now. Now that "AB" has hit the stores, but he doesn't like to use the word "comeback".

"I don't like the term comeback. What comeback? I am one of the luckiest singers like Lataji, Ashaji and Kishore Kumar. I've always got evergreen songs. Like their music is always haunting, my music will be always there," he said.

"It's not like I am eagerly waiting for forthcoming songs. My songs are always evergreen. They're always played on the radio. So much so that people message me and ask am I okay? I am Abhijeet... a brand singer. It doesn't matter whether I am singing for films or not," he added.

Bhattacharya, who has studied chartered accountancy, is also a businessman and promises that he will soon come up with a "big hospitality project".
Varun Dhawan Unveils First Poster of 'Nain Matakka' Featuring Keerthy Suresh!

Varun Dhawan's upcoming film Baby John is already creating waves in the entertainment world. The latest buzz surrounds the highly anticipated track "Nain Matakka," and the excitement reached new heights when Varun shared the

Friday, November 22, 2024
'Agni' Trailer Unveiled: A Tribute to Firefighters' Bravery and Sacrifice!

The much-anticipated trailer for Agni, directed by National Award-winning filmmaker Rahul Dholakia, was released on Thursday, offering a gripping look into the world of firefighters, their bravery, and the sacrifices they make to protect

Friday, November 22, 2024
Sara Ali Khan Shares Fun BTS Moments from Ad Shoot, Invites Fans to Let Their Spirits Soar!

Bollywood actress Sara Ali Khan recently took to Instagram to share a delightful behind-the-scenes (BTS) glimpse from her latest advertisement shoot, revealing her cheerful mood and creative spirit. In a playful and heartwarming post, Sara shared a video

Friday, November 22, 2024
Kartik Aaryan Enjoys Quality Time with 'Sea, Sand, and Sun' at IFFI Goa!

Bollywood heartthrob Kartik Aaryan, who is currently in Goa for the prestigious International Film Festival of India (IFFI) and Filmazaar, took a moment to unwind and connect with nature. The actor shared a series of serene pictures on his Instagram, showcasing

Friday, November 22, 2024
Shehnaaz Gill Starts Shooting for Punjabi Film: A New Journey Begins!

Actress and social media sensation Shehnaaz Gill is all set to embark on a new chapter in her career, as she commences shooting for her upcoming Punjabi film. The actress shared her excitement with her fans on Instagram, marking this milestone

Friday, November 22, 2024
ADVERTISEMENT
ADVERTISEMENT