'KBC 8' to focus on stories of bonding

'KBC 8' to focus on stories of bonding
Tuesday, July 22, 2014 14:58 IST
The eighth season of popular TV game show 'Kaun Banega Crorepati 8', which will see megastar Amitabh Bachchan returning to the host's chair, promises to touch people's hearts with the stories of community bonding.

The show, which emphasised on the 'common man' theme last year, will revolve around the hopes of people with diverse regional, cultural and religious backgrounds. "'Kaun Banega Crorepati' over the years has established itself as an institution on television. The show and our legendary host Mr Amitabh Bachchan ignite hope and positivity in the hearts of the nation.

"This year's campaign further articulates the positioning, that KBC is not only about winning money. This season, the show, with its unique ability to appeal to a wider and universal audience, will showcase social transformation, portraying stories of everyday heroes and community bonding," Gaurav Seth, Senior VP and Marketing Head, Sony Entertainment Television, said in a statement.


The core message of this season's campaign strengthens this proposition with the thought 'Yahan Sirf Paise Nahi, Dil Bhi Jeete Jate Hain' (We don't win money only, we win hearts too). 'Kaun Banega Crorepati 8' will be launched in the middle of August after Big B's current runninmg show 'Yudh' gets over.
Navjot Singh Sidhu Returns to The Great Indian Kapil Show Season 3: Laughter, Legacy, and a Legendary Comeback!

Comedy fans, rejoice! Former cricketer, politician, and television personality Navjot Singh Sidhu is

Tuesday, June 10, 2025
Puja Sharma Makes Power-Packed Comeback After 7 Years with a Bold Grey Role in Star Plus' Jhanak!

After a seven-year hiatus, actress Puja Sharma is back — and she’s returning with fire in her eyes. Known

Tuesday, June 10, 2025
Kamya Punjabi Breaks the Silence -'Me No Pause Me Play' Becomes the World's First Film on Menopause!

A historic cinematic moment unfolded today as the muhurat of “Me No Pause Me Play” was held in

Tuesday, June 10, 2025
Father figures on-screen, real connections off-screen: Sony SAB artists celebrate fatherhood this Father's Day!

On the special occasion of Father's Day, Sony SAB actors share their personal experiences and thoughts

Tuesday, June 10, 2025
DocuBay Announces its Next Original Documentary - Gateway of Europe - The Migrant Crisis!

DocuBay, the leading platform for premium documentaries and part of IN10 Media Network, is set to

Tuesday, June 10, 2025
ADVERTISEMENT
ADVERTISEMENT