Using Priyanka to lure Men!

Using Priyanka to lure Men!
Monday, January 02, 2006 12:35 IST
By Santa Banta News Network
Bollywood actress Priyanka Chopra is on the cover of one of the best selling international men's magazine Maxim in its first Indian edition.

The actress looks ravishing in a red revealing outfit on the cover of the Britain-based magazine, which proposes to rope in other Bollywood actresses in the months to come.

Maxim is the first international men's lifestyle magazine to enter India.

Under a license agreement with Media Transasia in India, this is the 30th international edition of the magazine. The glossy, priced at Rs. 60, will provide information on celebrities, sports, movies and the auto industry.

It has printed 80,000 copies, a huge jump over the 25,000-30,000 copies usually printed in launch forays.

The magazine hit the stand on Dec 28 and is available in major cities, including Delhi, Mumbai, Kolkata, Chennai and Bangalore.
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