Sumptuous Surprise: YRF unleashes its innovation for 'Kill Dil'

Sumptuous Surprise: YRF unleashes its innovation for 'Kill Dil'
Saturday, October 11, 2014 10:33 IST
By Santa Banta News Network
India`s most prestigious production house, Yash Raj Films has always been a pioneer in marketing and advertising strategies and they have once again come up with a unique and innovative idea to promote their upcoming film Kill Dil.

The film`s song Happy Budday will be launched today and to celebrate the party number, team YRF has sent across chocolate cakes, which has a picture of the film`s lead cast, to various media houses including electronic, print, radio and internet platforms. Needless to say, the media is overwhelmed by this sumptuous and gooey surprise by Yash Raj and they have thanked the banner on Twitter for making them a part of the celebration and also for this warm and chocolaty gesture.

Happy Budday features the lead actors of the film- Ranveer Singh, Parineeti Chopra and Ali Zafar and 600 cakes have been used in the video of the song. Apparently, it was Singh`s idea to use the cakes as props and we hear that Kill Dil`s crew arranged cakes from bakers across Mumbai, Navi Mumbai and Pune.

Ly93d3cueW91dHViZS5jb20vZW1iZWQveHNfUXlZMzBKUTA=

Directed by Shaad Ali and produced by Aditya Chopra, Kill Dil also stars Govinda and is slated to release on November 14, 2014.
Ramayana: Part 1 Wraps Up Filming - Ranbir Kapoor Calls It His Most Important Role!

The much-awaited mythological epic Ramayana: Part 1, helmed by acclaimed director Nitesh Tiwari, has

Tuesday, July 01, 2025
Sara Ali Khan and Aditya Roy Kapur Take Mumbai Metro Ride to Promote Metro In Dino!

In a refreshing break from the usual film promotion routine, Bollywood actors Sara Ali Khan and Aditya Roy

Tuesday, July 01, 2025
Vaani Kapoor's Thrilling OTT Debut 'Mandala Murders' to Premiere on Netflix!

Netflix and Yash Raj Films (YRF) are set to release their highly anticipated crime thriller series, Mandala

Tuesday, July 01, 2025
'Four More Shots Please!' Season 4: Prime Video Confirms Final Season of the Hit Series!

Prime Video has officially announced the fourth and final season of its popular series Four More Shots

Tuesday, July 01, 2025
Tanvi The Great Trailer Receives Rave Reviews from Shah Rukh Khan and Anil Kapoor Ahead of Its Release!

The trailer for Tanvi The Great, the much-anticipated directorial project from veteran actor Anupam Kher, has

Tuesday, July 01, 2025