‘Onward’ Tops Box Office, but Falls Short for Pixar

‘Onward’ Tops Box Office, but Falls Short for Pixar
`Onward` brought in an estimated $40 million in domestic ticket sales, a relatively weak opening by Pixar standards.

In `Onward,` the latest animated feature from Pixar, two elf brothers cast a magic spell that half-succeeds: They bring their dead father back to life, but only from the waist down, as a pair of sentient pants and shoes.

At the box office this weekend, the movie was met with similarly mixed success.

`Onward` opened to an estimated $40 million in domestic ticket sales Friday through Sunday, more than enough for first place, but it's relatively weak for a Pixar movie. For comparison, Pixar's `Inside Out` opened to roughly $98 million in domestic sales in June 2015, adjusting for inflation. The studio released `Onward` unusually early in the year; it typically puts out movies around summer or during the holiday season.



`Onward,` directed by Dan Scanlon (`Monsters University`), holds an 86 percent fresh rating on Rotten Tomatoes, but that good reception is modest by Pixar standards: The studio's past three movies (`Toy Story 4,` `Incredibles 2` and `Coco`) all have Rotten Tomatoes scores of 94 or above.

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