Corporates have realised the strength and advantage of the medium of sport for promoting their brand, so the sportsmen and women are being paid top dollar. Lets take a look at which sportsman commands how much...
He's the apple of the advertisers' eye and as long as he keeps performing, they'll keep paying.
Annual Fee: Rs.3 Crore.
He's everyone's darling and it's a surprise that he does not command more!
Annual Fee: Rs.3 Crore.
Her thrilling victory in the Commonwealth Games women's singles final, TOI said she was now probably India's best loved sportsperson after Sachin Tendulkar.
Corporate India seems to agree. India's badminton sensation, is now being signed up by major brands for an annual fee which is touching the Rs. 1 Crore mark.
Veeru, with his sweet smile and his swashbuckling style on the cricket field, commands Rs. 1 Crore in the ad mart.
Sania Mirza, who was once eagerly sought after by advertisers, is now said to get a fee of around Rs. 25 Lakh. Industry sources say her brand value has been hit by her indifferent form as well as her marriage to Pakistani cricketer Shoaib Malik.