The song has been written as a tribute to the victims and martyrs of the fateful day as well as to remind people that while Mumbai has an impervious spirit, we as citizens need to come together and battle against these evils together.
For the video, Shibani has got in TV stars like Sharad and Kirti Kelkar, Ashlesha Sawant, Mazhar, Mini Mathur, Hiten Paintal, Rahul Roy, Arya Babbar, Swetta Keswani and Alex O'Neil, Siddharth Kannan, Karan Grover, etc.
According to Shibani, "Alvida" will have three contexts in the song. First, to bid farewell to the victims, second to bid farewell to the policemen and commandos who fought until they could and third, to bid farewell to terrorism, communalism and corruption. The video is meant to show that we haven't forgotten what has happened and should not be taken for granted.