Podar Jumbo Kids in association with Mumbai Police had the 3rd edition of Kartavya; for children and parents which was held at Gautam Buddha Park, Worli Sea face on 12th December 2010, with the aim to spread better awareness about road safety and traffic rules among kids. Ajay Devgn, star of the upcoming Toonpur ka Superhero, came in to spread the message.

The much popular toon characters of the movie Toonpur ka Superhero Bolly, Loveena and Pandu were also present at the walkathon, and spent some fun moments with the kids who were only too happy to dance to the music of the film with the with the mascots of the film.

The walkathon flagged off at 8:45 am sharp by the celebrity guest Ajay Devgn, the director of Toonpur, Kireet Khurana and Kumar Mangat who also gave exciting merchandise away to the kids.

Ajay also launched a board game on road safety designed by Swati Popat Vats of Podar Jumbo Kids.