Says a source, `The makers of the mango drink had been facing a tough competition from a rival brand. That's the reason why Imran and Parineeti were roped in. They felt the two youngsters could lure the target audience.`
Imran is seen very less on the endorsement circuit while the one-film old Parineeti has been bagging more endorsement deals than films!
Adds the source, `Imran was the brand ambassador for a cola which was formerly endorsed by his mamujaan, Aamir Khan. But after Imran's deal expired, the brand has no stars endorsing it now.`
