Actor Emraan Hashmi, best remembered for his kissing scenes, is wary of being labelled as a smooch hero and has decided to say a strict no when it comes to smooching on screen.

Emraan will play a clean, no-nonsense character in Aditya Datt's forthcoming film "Aashique Banaya Apne". The film co-stars Tanushree Datta, who has also been cast opposite Emraan in "Chocolate".

One will have to wait and watch whether Aditya indeed agrees to Emraan's request.

Aditya, the grandson of lyricist Anand Bakshi, is also Emraan's close friend, which probably makes it easier for the star not to pucker up.