The evening had all the elements of glitter and glamour in true Manish Malhotra style as he launched his flagship store in the city last evening.

Present at the soiree was the crème de la crème of Mumbai. From north to the south, all personas of consequence came in their finery to pay their respect to the gracious host Manish Malhotra and to get a first look of the much awaited collection.

Those present at the occasion were the who's who of Mumbai's swish jet society, Bollywood and host of others fashion designers.

The Bollywood set comprised of none other than Shah Rukh Khan, Kajol, Reema Jain, Priety Zinta, Rani Mukerjee, Karisma Kapur, Kareena Kapoor with boyfriend Shahid Kapoor, Sridevi & Boney Kapoor, Isha Kopikar, Kirron Kher, Amrita Arora and Usman Afzal, Tushar Kapoor, Diya Mirza, Dino Morea, Urmilla Matondkar, Arjun & Mehr Rampal, Kunal Kohli, Karan Johar, Siddhart Anand, Anurag Kashyap, Madhur Bhandarkar, Sunil Darshan, music director Salim, Bhushan Kumar with wife Divya.