Katrina Replaces Sushmita

Bollywood actor Katrina Kaif will be the new face of Pantene shampoo.

Kaif replaces former Miss Universe Sushmita Sen who had been associated with the brand since 2006.

Seems that Katrina exemplifies the Pantene ideology of 'inner strength' that makes you 'shine on the outside'.

You may remember that she had replaced Aishwarya Rai as a brand endorser of Nakshatra.

Katrina is the number one (female) star endorser in Bollywood right now.