When it comes to the subgenre, it's impossible not to think of 'Groundhog Day.' But director Max Barbakow, writer Andy Siara, and the Lonely Island had a vision, and followed it all the way to a record-breaking debut at Sundance.

The records keep on coming for Max Barbakow's time loop romantic-comedy `Palm Springs.` A spokesperson for Hulu confirms with IndieWire the film broke the streaming platform's opening weekend record by netting more hours watched over its first three days than any other film on Hulu during the same period. `Palm Springs` launched July 10 on Hulu.

The film also generated the highest amount of social interest for any Hulu original film to date over its premiere weekend, and was the most discussed Hulu original film on Twitter over its first three days.

The `Palm Springs` Hulu record is the latest history-making moment for the acclaimed comedy, which stars Andy Samberg and Cristin Milioti. The film debuted at the Sundance Film Festival in January and sold to Hulu and Neon for just over $17.5 million, making it the biggest deal in the history of the Park City-set festival. `Palm Springs` beat out the previous $17.5 million Searchlight Pictures paid for Nate Parker's `The Birth of a Nation` at the 2016 festival. Neon opened the film in select drive-in theaters on the same day it launched in the U.S. on Hulu.

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Exclusive: The records keep coming for Max Barbakow's time loop romantic-comedy `Palm Springs.` Hulu confirms with IndieWire the movie broke the streaming platform's opening weekend record with more views over its first three days than any other film on Hulu during the same period. Click the link in bio for more.⁠ --⁠ #palmsprings #hulu #andysamberg

A post shared by IndieWire (@indiewire) on Jul 14, 2020 at 6:58am PDT

`Palm Springs` is one of the most acclaimed comedy releases of 2020 with a 92 percent on Rotten Tomatoes.