Seth Rogen and Point Grey Partners Dish on Expanding Hollywood Empire

Seth Rogen and Point Grey Partners Dish on Expanding Hollywood Empire
Thursday, August 06, 2020 12:44 IST
By Santa Banta News Network
Shortly after the pandemic sent all of Hollywood to work from home this spring, the 13 employees of Point Grey Pictures inaugurated a new ritual. Each week, the staff of the production company run by Seth Rogen, his writing and producing partner Evan Goldberg and former assistant James Weaver watches the same movie and then meets on Zoom on Friday afternoon to discuss it.

`Our office was like a little campus,` says Goldberg, 37, of Point Grey's 1920s building in Hollywood, where he and Rogen, 38, sit on the same side of a shared desk during normal times (Weaver, 39, has his own office). `We had to create a social environment to keep our company having the fun vibe it always had. So we introduced this movie thing. I just slug through this shit with my kids all day, and then Friday I get to spend two hours talking about a movie.`

As the novel coronavirus ground production and theatrical releases to a halt, Point Grey quickly adapted. Its new film, An American Pickle, which was produced at Sony and slated for a theatrical release, instead will become the first original film on HBO Max when it premieres Aug. 6. The second season of its Amazon show, The Boys - one of the streamer's most popular series, according to Amazon Studios chief Jennifer Salke - premieres Sept. 4, and the show was just renewed for a third season.



Their Lionsgate deal could involve bigger projects and even the possibility to be included in the mini studio's theme park division. Absent Point Grey movies that would yield obvious attractions, Goldberg suggests a Rogen ride. `It's like hanging out with me for four minutes,` Rogen says. `You sit on a couch next to an animatronic me and we watch 90 Day Fiance together. It's a great ride.`
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