Sonali Bendre to add more fizz to Limca

Sonali Bendre to add more fizz to Limca
Thursday, December 27, 2001 11:58 IST
By Santa Banta News Network

Chirpy actress Sonali Bendre has been selected by Coca -Cola to promote its popular lemon-flavored soft drink Limca.Coke believes Bendre babe will put more fizz in the 30-year-old drink, which has been the leader in the lemon category.

Celebrity endorsement-based marketing has worked wonders for Coke with stars like Aamir Khan and Aishwarya Rai promoting their main brand Coke.

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