Bigg Boss contestant Priya Malik's racism tirade against firebrand housemate Mandana Karimi may go waste, as the Indian junta has not really identified with her allegations of racism.

Priya has earlier appeared on Big Brother's Australian avatar, though without meeting much success. After a tiff on Bigg Boss this week, Mandana asked her to "go back to Australia." Hearing this, Priya Malik began screaming, "You are racist Mandana Karimi."

But Bollywood PR guru Dale Bhagwagar who handles the publicity for Mandana has brushed off the instance as "a minor fracas" and "one of the pangs of being on a television reality show". How can he do that? Probably, cause he understands the situation inside out.


After all, he is the same public relations expert who handled the media for Big Brother winner Shilpa Shetty and even played on the huge international racism controversy with Jade Goody to the hilt.

"Racism is to the West, what India-Pakistan is to our region. But sentiments about colour, creed and race don't hold so strong here in India," the publicist points out. In fact, Dale goes on to add that "this issue may not even go beyond a few disgruntled Twitter chirps."