Taking a cue from it, the makers of the film launched a nationwide promotion - take the Ramantic selfie. Fans from all over the world are now taking the Ramantic selfie, which basically is a one hand on the eye (like a binocular) selfie.
Nawaz is overwhelmed. The actor says, "I am delighted by the response. Raman was one of the most difficult roles of my career, but to see it getting this kind of acceptance is a big reward for the hard work."