'Give our girls a chance at everything' appeals Priyanka Chopra

'Give our girls a chance at everything' appeals Priyanka Chopra
Thursday, October 11, 2018 15:13 IST
By Santa Banta News Network
As part of YouTube`s ongoing mission to give everyone a voice, and show them the world, YouTube, along with Priyanka Chopra, Bhuvan Bam, Prajakta Koli, and Vidya Vox will be releasing a series of ads to highlight the importance of educating girls. Launched on the International Day of the Girl Child, the campaign is aims to generate awareness around the importance of girls` education in India.

Among a series of four ads running over the next several weeks, Priyanka Chopra, globally acclaimed actress and UNICEF Goodwill Ambassador, is breaking common stereotypes girls are used to hearing in the country today -- "Ladkiyan zaada uchal kud nahin karte", "Ladkiyan uchi avaaz main nahin bolti", "Padhai main kya rakha hai, ghar hi toh sambhalna hai", and ends with an appeal to give girls a chance at everything. Highlighting the cause and lending support to YouTube`s campaign, Priyanka Chopra has written a guest blog.

aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvRXJXLTBMaFIxRnM=

Bhuvan Bam, Prajakta Koli and Vidya Vox (video coming soon) are also joining the cause with their ads focused on encouraging families to educate girls.

aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvWXQ3N2pzOFQ1U1E=

aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvNFhvUDQ0VTNIOHM=

The ads will link users to stories from four NGOs that are making an impact in educating girls in India. Additionally, in its effort to bridge the learning gap in India, Google.org -- Google`s philanthropic arm, has announced a grant of $200,000 to UNICEF India to support ongoing efforts to improve access and quality of education for girls in the country.

Earlier this year, YouTube worked with fellow global UNICEF Goodwill Ambassador, Lilly Singh, for the ad campaign on `Girls` Education` which aired on YouTube for several weeks. The new series of ads aims to take the campaign further rallying more support for the cause.

YouTube Social Impact drives products, programming and support for creators and users to make YouTube a platform for good. YTSI`s programs, YouTube Giving, YouTube Social Impact Ads, and YouTube nonprofits program, which provides training for NGOs and social impact creators.
Singham Again Wins the Monday Test with estimated collection of 17-18 Crores on Day 4!

Audiences are rallying behind Singham Again, making it their top choice this week. Following an impressive weekend collection that set box office records, Singham Again shows

Tuesday, November 05, 2024
Audiences Celebrate Diwali with Singham Again as the Film Roars on Weekend!

Rohit Shetty's highly anticipated cop-drama Singham Again has made a thunderous impact at the box office. The film, led by Ajay Devgn, drew massive crowds and raked in impressive

Monday, November 04, 2024
Samantha Ruth Prabhu De-Stresses with Intense Workouts and Explores Rajasthan's Beauty!

Actress Samantha Ruth Prabhu recently showcased her de-stressing ritual with some intense fitness training, proving once again that she's as strong as she is stunning. Taking to Instagram

Monday, November 04, 2024
Kriti Sanon and Rumoured Boyfriend Kabir Bahia Spotted at Mumbai Airport: Details Inside!

Bollywood actress Kriti Sanon, who has been basking in the positive reception of her maiden production Do Patti, was recently spotted at the Mumbai airport on Sunday alongside her

Monday, November 04, 2024
Poojan Chhabra on building a strong connection with co-star Bhuvan Arora on the sets of Amazon MX Player's Fisaddi!

Amazon MX Player, Amazon's free video streaming platform, recently released the bromance drama, Fisaddi. Set in Allahabad University, the series follows the story of two

Monday, November 04, 2024
ADVERTISEMENT
ADVERTISEMENT