Elated with the response Ajay says,` This song help me to contribute in the society in the best way possible and nurture hope and togetherness. I'm really thankful to Viral Motani and Varun Prabhdayal Gupta for giving me this opportunity and also want to congratulate the whole team of Zaroorat` adds Ajay Keswani.
The song also features rapper 'Muhfaad' to make the message reach out to youth in the most sustainable way. Personalities like H.E Dr. Kiran Bedi, Padma Vibhushan Dr. Sonal Mansingh (Member of Parliament), Laxmi Agarwal, Laxmi Narayan Tripathi, Ani Choying Drolma has also joined hands in this social campaign initiative. The song is Curated and Directed by Varun Prabhudayal Gupta, presented by Republik Of Musik in association with Beyond Music & White Billionaire Records and produced by Ampliify Times, Subhash Bihani, Viral Motani, Pakkhi Hegde and Manoj Lakhiani. The official Radio Partner for Zaroorat is Red Fm.