Did the media play spoilsport in Saawariya fiasco?

Did the media play spoilsport in Saawariya fiasco?
Tuesday, November 27, 2007 15:54 IST
By Santa Banta News Network
Sanjay Leela Bhansali has said that the media has been unfair to 'Saawariya' by being too critical of it.

When a famous Bollywood's publicist was asked about his comments on the 'Saawariya' debacle, he pointed out that the fourth estate indeed had the most influential part to play. "It is a fact that the media played the biggest spoilsport in the entire 'Saawariya' fiasco," said the PR guru.

He further analyzed, "Due to various reasons, many in the media have had a certain impression of SLB from a long time. Topics like 'his attitude' and 'favouritism' have often been discussed in media circles.

Adding fury to fire, immediately after critical reviews of the film, SLB's PR machinery started working overtime with an outrageous in-your-face strategy."

It can be recalled that after being slammed for the film, Bhansali had made statements like "Saawariya is the biggest hit of my career so far" and "Media manipulation won't kill my film". So was the director ill-advised?

"There is a high probability that people around him, misguided him. And he might have got carried away. His post-release statements in the media only added to the media's discomfort and the Press emerged with stronger criticism for the film," the publicist comments.

It's so true! Unfavourable follow-up reports added to the dismal state. By the end, it has turned out to be a heavy price to pay, for both Bhansali and the film.
Ramayana: Part 1 Wraps Up Filming - Ranbir Kapoor Calls It His Most Important Role!

The much-awaited mythological epic Ramayana: Part 1, helmed by acclaimed director Nitesh Tiwari, has

Tuesday, July 01, 2025
Sara Ali Khan and Aditya Roy Kapur Take Mumbai Metro Ride to Promote Metro In Dino!

In a refreshing break from the usual film promotion routine, Bollywood actors Sara Ali Khan and Aditya Roy

Tuesday, July 01, 2025
Vaani Kapoor's Thrilling OTT Debut 'Mandala Murders' to Premiere on Netflix!

Netflix and Yash Raj Films (YRF) are set to release their highly anticipated crime thriller series, Mandala

Tuesday, July 01, 2025
'Four More Shots Please!' Season 4: Prime Video Confirms Final Season of the Hit Series!

Prime Video has officially announced the fourth and final season of its popular series Four More Shots

Tuesday, July 01, 2025
Tanvi The Great Trailer Receives Rave Reviews from Shah Rukh Khan and Anil Kapoor Ahead of Its Release!

The trailer for Tanvi The Great, the much-anticipated directorial project from veteran actor Anupam Kher, has

Tuesday, July 01, 2025