Did the media play spoilsport in Saawariya fiasco?

Did the media play spoilsport in Saawariya fiasco?
Tuesday, November 27, 2007 15:54 IST
By Santa Banta News Network
Sanjay Leela Bhansali has said that the media has been unfair to 'Saawariya' by being too critical of it.

When a famous Bollywood's publicist was asked about his comments on the 'Saawariya' debacle, he pointed out that the fourth estate indeed had the most influential part to play. "It is a fact that the media played the biggest spoilsport in the entire 'Saawariya' fiasco," said the PR guru.

He further analyzed, "Due to various reasons, many in the media have had a certain impression of SLB from a long time. Topics like 'his attitude' and 'favouritism' have often been discussed in media circles.

Adding fury to fire, immediately after critical reviews of the film, SLB's PR machinery started working overtime with an outrageous in-your-face strategy."

It can be recalled that after being slammed for the film, Bhansali had made statements like "Saawariya is the biggest hit of my career so far" and "Media manipulation won't kill my film". So was the director ill-advised?

"There is a high probability that people around him, misguided him. And he might have got carried away. His post-release statements in the media only added to the media's discomfort and the Press emerged with stronger criticism for the film," the publicist comments.

It's so true! Unfavourable follow-up reports added to the dismal state. By the end, it has turned out to be a heavy price to pay, for both Bhansali and the film.
Marvel's Unexpected Team-up is here! Thunderbolts Tickets open now!

This isn’t just another chapter; it’s the beginning of a whole new era. With fresh alliances, unforeseen twists, and

Saturday, April 26, 2025
Kull - The Legacy Of The Raisingghs Trailer: One Family, One Curse, Too Many Secrets!

This summer, enter a realm where loyalty is fragile, secrets simmer beneath the surface, and blood

Saturday, April 26, 2025
Wamiqa Gabbi Radiates Emotion Ahead of 'Bhool Chuk Maaf' Release!

As anticipation builds for the release of Bhool Chuk Maaf, actress Wamiqa Gabbi has captured hearts on social

Saturday, April 26, 2025
Veer Pahariya Melts Hearts with Adorable Gym Session Featuring His Pet Dog!

Bollywood’s newest action sensation, Veer Pahariya, recently gave fans a heartwarming glimpse into his

Saturday, April 26, 2025
Saif Ali Khan says he hated himself on the first day of shooting Jewel Thief: The Heist Begins in IMDb exclusive!

Jewel Thief- The Heist Begins, the action heist thriller starring Saif Ali Khan, Jaideep Ahlawat, Kunal Kapoor

Saturday, April 26, 2025
ADVERTISEMENT
ADVERTISEMENT