Sunil Shetty may not be a great actor. But he is a guy with a good business sense, and he admits that his image of a star helps in drawing customers. The actor`s latest move is a tie-up, and not with a company but with the gorgeous Raveena Tandon. Shetty and Ravs will form a duo that will organise events, we hear. And we all know that organising events is big business in show business.

For Shetty, this new move is just one more addition to his list of business ventures. But what made Raveena decide to take a plunge is something worth noticing. The girl is one of the typical "work hard and play hard" types, and it never did seem that she would have the desire to get into the business of organising events which bring in money but also require a lot of monotonous work. But then, Raveena has always been a wise person.

After having started out as a girl who performed item numbers, she knew exactly when she should team up with Govinda and strike it big. After she had achieved a lot of success in commercial films, she decided to make a bigger move and sign up films like Shool and Daman. The former got her a lot of acclaim, while the latter provoked a critical backlash but ended up fetching her a controversial National award. This, Raveena had been able to do, despite a long break from films in the midst of her blossoming career. The girl surely knows her mind, and that is definitely why she went ahead and struck a deal with Shetty. Make hay while the sun shines: that is the basic principle of Bollywood. In this case, making hay means making money. Actually, a lot of money.