Till some time back, most producers used to time their releases around the two major festivals -- Diwali and Idd. Then Christmas and Valentine's Day celebrations were included. Later, Republic Day (26th January) and now Independence Day (15th August) holidays are also being eyed by producers and distributors.

Last year, Vipul Shah released his ambitious venture SINGH IS KINNG on 8th August, a week before the Independence Day. This year, he is targeting the Independence Day weekend for his next mega venture LONDON DREAMS. The film is confirmed for 14th August release.

While on Vipul Shah, a section of the media has reported that Ranbir Kapoor has refused to star in his next venture.

"A section of the media loves to make stories and the worst part is, they don't even have the courtesy to clarify whether it's true or false. As for my next venture, it's with Akshay Kumar and not Ranbir Kapoor.

I haven't approached Ranbir in the first place and I'm sure, even he wouldn't agree to star in a film that has Akshay enacting the main lead," Vipul states. Point noted!