Model-actor Arjun Rampal will be the face of well-known men's clothing brand Thomas Scott's new line of formal and casual wear.

"Now I am coming as a brand ambassador and not a model to endorse a brand which I believe is good and we will have a good campaign, " said Arjun, who recently launched his restaurant in Delhi, in a statement.

The new line would be launched shortly in India.

Thomas Scott, a product of Bang Overseas Limited, was launched in 2002 with a distinctive look on the menswear formal, casual and party-wear and is sold in exclusive 42 stores all over India.

"We preferred Arjun Rampal because of his mass appeal with the youngsters and the mid age people as our brand was catering to this segment. After 'Rock On' and 'Om Shanti Om', Arjun has become very popular and he was the perfect choice for us, " said Brij Gopal Bang, director of Bang Overseas Ltd.